App developers can also look into sponsorship options, in which companies contribute money to have their goods or services advertised in the app. The user experience must come first wsattaking resultshen implementing sponsorship & advertising opportunities, and advertisements must be pertinent and unobtrusive. Without sacrificing the user experience, app developers can successfully monetize their apps by carefully choosing ad formats and partners. A key tactic for raising app downloads and visibility in the crowded app market is App Store Optimization (ASO).
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